Usercentrics invites you to their event

PRIVACY-LED MARKETING SUMMIT

On Demand

WATCH FOR FREE
Privacy-led marketing recordings

Build trust, drive growth, and stay ahead with Privacy-Led Marketing.

Watch our online summit designed for marketers ready to move past guesswork, blind spots, and crumbling attribution models.

Whether you’re driving growth, shaping brand trust, creating standout content, or building organic visibility – this event is for decision-makers who want results with consent, clarity, and confidence.

Expect expert voices, interactive sessions, and actionable strategies to help you measure what matters and future-proof your marketing – balancing performance with customer trust.

Event partners

Session
Welcome & Opening Remarks
Kirsty McKenzie, Senior Producer and Presenter, CAMPING TV
Keynote
Signals, Not Surveillance: The Alchemy of Trust in a Post-Cookie World
Rory Sutherland, Vice Chairman, OGILVY UK
Masterclass
Community & Advocacy: Building Trust in the Digital Era
Zach Hawtof, Co-Founder, TIGHTKNIT
David Diaz, Community Manager, USERCENTRICS
MC Silfer, Head of Community Management, SAASIEST
Spotlight Session
Marketing Measurement That Matters
Jeff Sauer, Co-Founder, MEASUREU.COM
Mateus Dourado, Principal Analytical Consultant and Measurement/Privacy Lead, GOOGLE
Panel
Content Flywheels Without Retargeting
Nikki Festa O’Brien, CEO, GREENOUGH COMMUNICATIONS
Steffen Hedebrandt, CMO & Co-Founder, DREAMDATA
Oliver Hofmann, Sales Director DACH, MELTWATER
Chloé Weiser, Staff Strategic Content & Thought Leadership Editor, USERCENTRICS
Break
Masterclasses
Track 1 / Unlock Marketing Performance with Server-Side Tagging
Max Lucas, Senior Consultant & Managing Director, DWC CONSULT
Daniel Zacarias, Senior Product Manager, USERCENTRICS

Track 2 / Privacy by Design: Building Trust Into Every Experience
Marie Potel-Saville, Founder, FAIRPATTERNS
Elena Ignatova, CTO, USERCENTRICS
Isabel Machado, Director of Design, USERCENTRICS
Masterclasses
Track 1 / Email Marketing: Privacy-First Emails That Actually Get Opened
Franz Riedl, Head of DACH, INTUIT MAILCHIMP

Track 2 / PPC Performance in a Privacy-First World
Navah Hopkins, Product Liaison, MICROSOFT
Iselin Heggedal, Team Lead Marketing Acquisition, USERCENTRICS
Nicolás Manzini, Marketing Manager Americas, USERCENTRICS
Spotlight Session
AI in Marketing: From SEO to GEO
Leigh McKenzie, Program Manager, SEMRUSH
Yuliia Huzenkova, SEO Manager, USERCENTRICS
James Bentham, Head of SEO, HAVAS MARKET UK
Spotlight Session
CX & Retention: Collecting and Using First & Zero-Party Data
Kristan Rivers, CEO & Founder, ADINMO
Mariela Madzharova Lavric, Senior Director Product Marketing, USERCENTRICS
Closing Remarks & Future Outlook
Kirsty McKenzie, Senior Producer and Presenter, CAMPING TV
Adelina Peltea, CMO, USERCENTRICS

Speakers

Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK
Rory Sutherland
Vice Chairman, Ogilvy UK